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Basic marketing: a global-managerial approach /W.D. Perreault, E. J. McCarthy
Basic marketing: a global-managerial approach /W.D. Perreault, E. J. McCarthy
| Parallel Title | |
|---|---|
| Author | Perreault,/bWilliam D. |
| ISBN | 0072409479 |
| ISSN | |
| Call Number | 658.8 PER |
| Publication | Boston : |
| Publisher | McGraw-Hill Irwin, |
| Year | 2002 |
| Physical Description |
813p.;27cm
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| Subject |
Marketing.
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| Related Names |
McCarthy,/bE Jerome.
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| URL |
Availability:
| UnIPSAS Library | ( 2 Copies ) |
