Burns , Alvin C

Basic marketing research using Microsoft Excel data analysis : overall, how satisfied are you with our selections? / Alvin C. Burns -- New Jersey : Pearson Prentice Hall , 2008

510 p.; 25.5 cm

ISBN:  9780132059589

1. Marketing Research  2. Microsoft Excel (Computer File) 

I. Bush, Ronald F 

658.83028554 BUR