Consumer behaviour / Leon G. Schiffman ... [et al]. -- Frenchs Forest : Pearson, 2008

664p.; ill.[i-xix]: 24cm.

ISBN:  9780733984174 (pbk.).

Includes index and bibliography. 

1. Consumer behaviour.  2. Motivation research (Marketing).  3. Marketing. 

I. Schiffman, Leon G. 

658.8342 CON