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Consumer behaviour /Leon G. Schiffman ... [et al].
Consumer behaviour /Leon G. Schiffman ... [et al].
| Parallel Title | |
|---|---|
| Author | |
| ISBN | 9780733984174 (pbk.). |
| ISSN | |
| Call Number | 658.8342 CON |
| Publication | Frenchs Forest : |
| Publisher | Pearson, |
| Year | 2008 |
| Physical Description |
664p.;ill.[i-xix]:24cm.
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| Subject |
Consumer behaviour.
Motivation research (Marketing). Marketing. |
| Related Names |
Schiffman,/bLeon G.
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| URL |
Availability:
| UnIPSAS Library | ( 1 Copy ) |
