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Consumer behavior :building marketing strategy /Del I. Hawkins, David L. Mothersbaugh
Consumer behavior :building marketing strategy /Del I. Hawkins, David L. Mothersbaugh
| Parallel Title | |
|---|---|
| Author | Hawkins,/bDel I |
| ISBN | 9780071288415 9780073361345 |
| ISSN | |
| Call Number | 658.8342 HAW |
| Publication | New York : |
| Publisher | Mc Graw Hill, |
| Year | 2010 |
| Physical Description |
778 p.;25.3 cm
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| Subject |
Consumer behavior
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| Related Names |
Mothersbaugh,/bDavid L
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| URL |
Availability:
| UnIPSAS Library | ( 2 Copies ) |
