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Marketing communication :a brand narrative approach /Michael Dahlen
Marketing communication :a brand narrative approach /Michael Dahlen
| Parallel Title | |
|---|---|
| Author | Dahlen,/bMicael |
| ISBN | 9780470319925 |
| ISSN | |
| Call Number | 658.802 DAH |
| Publication | United Kingdom : |
| Publisher | John Wiley & Sons , |
| Year | 2010 |
| Physical Description |
584ms :24.5cm
|
| Subject |
Communication in marketing
Branding (marketing) |
| Related Names | |
| URL |
Availability:
| UnIPSAS Library | ( 1 Copy ) |
