Denove, Chris

Satisfaction : how every great company listens to the voice of the customers / Chris Denove,James D.Power -- United States of America : Portfolio, 2006

266p.; 21cm

ISBN:  9781591841647 -- ISBN:  1591841097

1. Consumer satisfaction  2. Marketing Research  3. Customer Relations 

I. Power, James D. 

658.8343 DEN