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Services marketing :integrating customer focus across the firm /Valarie A. Zaithaml
Services marketing :integrating customer focus across the firm /Valarie A. Zaithaml
| Parallel Title | |
|---|---|
| Author | Zeithaml,/bValarie A |
| ISBN | 9780073380933 |
| ISSN | |
| Call Number | 658.8 ZEI |
| Publication | New York : |
| Publisher | Mc-Graw Hill , |
| Year | 2009 |
| Physical Description |
708ms :26cm
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| Subject |
service industries -Marketing
Customer Services Marketing |
| Related Names | |
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