Creative strategy in advertising /Bonnie L. Drewniany and A. Jerome Jewler


Creative strategy in advertising /Bonnie L. Drewniany and A. Jerome Jewler


Parallel Title
Author Drewniany, Bonnie L.
ISBN 9781133307266
ISSN
Call Number 659.1 MOH
Publication USA :
Publisher Wadsworth ,
Year 2014
Physical Description xviii, 314 p. ;25.5 cm
Subject Advertising
Related Names Jewler, Jerome A.
URL
Availability:
UnIPSAS Library ( 1 Copy )